Artwork by the Guerrilla Girls. Photo by Luna Park.

This week has been a bit of a dream, installing the work of some of our heroes and inspirations, the Guerrilla Girls. In case you don't know, they say, "The Guerrilla Girls are an anonymous group of activist artists who have devoted our lives to fighting for ALL human rights and against the takeover of art and culture by the rich and powerful. Most of our work has been about discrimination and corruption in art, but we have also examined other issues like film, pop culture, gender stereotypes, war, and income inequality."

The issues that the Guerrilla Girls have spent decades tackling in the art world are some of the same that we have been trying to address in advertising through Art in Ad Places: Sexism, wealth, power, and how those things influence culture and society at large.

So this week we installed a few identical Guerrilla Girls posters near major NYC museums. We hope they'll catch the attention of visitors and staff alike, and get them to consider their museum experience more critically, maybe even work towards a new kind of museum and culture of art.